Trending Toys of Summer 2023

Summer 2023 is here, and along with it comes an exciting lineup of toys that are sure to captivate the imaginations of kids and collectors alike. From classic favourites to the latest trends, this season offers a diverse range of playthings that cater to various interests. Let's dive into the world of toys and explore some of the highlights, including Barbie dolls, Funko Pops figures, Star Wars Black Series figures, Transformers action figures, and Fortnite toys.


Barbie: Timeless Elegance with a Modern Twist

Barbie has been a beloved icon for generations, and Summer 2023 see’s the release of the Barbie movie, fuelling a lot of excitement in the Barbie world. With an emphasis on diversity and inclusivity, the latest Barbie dolls feature a wide range of skin tones, body types, and hairstyles, allowing children to find a doll that truly represents them. Whether it's a doctor, a chef, or an astronaut, Barbie continues to inspire young minds and encourage imaginative play.


Funko Pops Figures: Pop Culture Collectibles

Funko Pops figures have become a phenomenon in the world of collectibles, and Summer 2023 introduces a slew of new additions to their ever-growing lineup. From beloved characters in movies and TV shows to famous athletes and musicians, Funko Pops offers something for every fan. With their distinctive big-headed designs and attention to detail, these figures make fantastic additions to any collection or gift for pop culture enthusiasts.


Star Wars Black Series: The Force is Strong

For Star Wars fans, the Black Series figures are a must-have. These highly detailed action figures bring the beloved characters from a galaxy far, far away to life. Whether it's Luke Skywalker, Darth Vader, or Rey, the Black Series captures the essence of each character with impressive articulation and movie-accurate accessories. Collectors and fans alike can recreate epic lightsaber duels or display these figures as prized possessions.


Transformers: Robots in Disguise

Transformers have been a staple of toy aisles for decades, and Summer 2023 showcases an exciting range of action figures from the Transformers universe. This summer saw the release of Transformers: Rise of the Beast, which has reminded the world why they love Transformers. With intricate designs and the ability to transform from vehicles to robots, these toys offer endless hours of entertainment. From Autobots like Optimus Prime to Decepticons like Megatron, fans can create their own epic battles or join forces to save the world from destruction.


Fortnite Toys: Bringing the Battle Royale to Life

Fortnite has taken the gaming world by storm, and its presence in the toy market is no exception. Summer 2023 introduces an array of Fortnite-themed toys, including action figures, building sets, and collectibles. Fans can recreate their favorite in-game moments or imagine new adventures with their favorite characters. With a vibrant and ever-expanding roster of skins and emotes, Fortnite toys offer a unique blend of creativity and competitive play.


Shop the Summer of Toys sale

Shop our Summer of Toys sale and grab yourself 25% off using code 'SUMMEROFTOYS25'.